How to Liquidate Inventory on Amazon FBA
Many FBA sellers struggle when they have to liquidate inventory. It’s just a normal part stock management. Most brands will have to liquidate inventory at
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Many FBA sellers struggle when they have to liquidate inventory. It’s just a normal part stock management. Most brands will have to liquidate inventory at
All sellers should make the most of the Amazon advertising solutions to improve brand visibility and increase profitability. An effective way to achieve such objectives
You already mastered your organic reach on Amazon, and now you’re looking for advanced advertising strategies. Why not? It’s only natural that you’d want to
Managing your Amazon inventory is one of the basic activities of any seller. With more brands enrolling in the marketplace each day, it’s important to
If you’re an Amazon seller, you’re likely familiar with the challenges of running effective Amazon advertising strategies. While setting up a campaign might seem simple
Amazon editorial recommendations are not only about building customer trust. They’re also a good tactic to earn the spotlight on Amazon search results instantly, thus
Do you invest in your organic growth strategy? You should, given that such tactics can provide you with a significant visibility boost on Amazon. There
Sellers should pay special attention to the Amazon image requirements when optimizing their product listings. Customer experience is crucial for Amazon. That’s why sellers should
Calculating TACoS (and ACoS) If you want to figure out your Total Advertising Cost of Sale, you need two important values: Total ad spend
So what is ACoS on Amazon, and why is it important to sellers? In 2022, Amazon had 2.2 billion visits on desktop and mobile combined.
Amazon Video Ads grasp more attention from users. In fact, they have a click-through rate (CTR) 7.5 times higher than display ads. Thus, video ads
What is Amazon Live? And more importantly, is it worth investing in it? Statistics say yes. Amazon is the most powerful e-commerce platform in the
The retail giant jumped into the analytics game with Amazon Retail Analytics (ARA). This tool could revolutionize eCommerce for Amazon vendors. ARA offers comprehensive seller
The Amazon Vine program brings vendors and reviewers together to drive sales. Customer reviews are one of the key foundations of Amazon. Thus, it stands
The retail giant launched Amazon Local Selling back in October 2021. This service allows merchants to offer in-store product pickups and fast local deliveries. Thanks
There are two simple reasons why you should learn how to build your brand reputation: visibility and sales. Amazon is a great place to set
Amazon’s way ahead of the marketing game, which is why they launched the Amazon Influencer Program a few years ago. The Amazon Influencer Program is
You’ve probably heard about it, but what is OTT, exactly? OTT is short for “over-the-top” video content. It is streaming content offered to users on
Currently, Amazon Outlet is free. However, standard fulfillment fees and referral fees do apply to sellers using the program. Related content: Taking Advantage of
Amazon celebrated Hispanic Heritage Month 2022 with ‘Amazon Cultúra’. It was a time to celebrate Latinx artists across and beyond the marketplace. That’s what we
Amazon offers many tools to help sellers manage their finances. There’s Amazon Lending and Amazon Currency Converter. And from July 2022, there’s also Amazon Seller