Amazon Fashion Store: New Updates for Sellers
The Amazon Fashion store has become an impressive storefront in recent years. Here, customers can browse both affordable basics, and also high-end designer pieces. In short, the Amazon Fashion store has it all. And now, this storefront has launched some new updates that’ll improve your seller experience. What is the Amazon Fashion Store? […]
How to Use the Amazon Influencer Program
Amazon’s way ahead of the marketing game, which is why they launched the Amazon Influencer Program a few years ago. The Amazon Influencer Program is a cost-efficient marketing solution for sellers. It allows them to delight their regular customers, but also to reach new audiences on and off Amazon. This makes the program a more […]
What Is OTT Advertising? A Guide for Amazon Sellers
You’ve probably heard about it, but what is OTT, exactly? OTT is short for “over-the-top” video content. It is streaming content offered to users on the Internet. OTT is usually featured on platforms like Netflix. However, the term also refers to video ads featured in online streaming. Thus, OTT is a new video advertising technology, […]
How to Track Your Advertising Sales with Amazon Attribution
Amazon Attribution enables on-demand access to conversion reporting. This amazing tool makes advertisers’ job fairly simple – at no cost. Time drives change. Gone are the days when selling on Amazon was limited to listing products and hoping for the best. The retail giant never loses the opportunity to be at the forefront of cutting-edge […]
Seller Central News: What Happened in December 2021?
December 2021 was filled with important news on Seller Central. The marketplace rolled out new tools to help Amazon sellers boost their sales in 2022. Some of the most prominent topics are: VAT Services Fee update Reduction to IPI Threshold New Seller Central Partner Network Brand Referral Bonus A+ Brand Story Upgrades to Amazon Handmade […]
How Does the Amazon Seller Flex Program Work in India?
Amazon Seller Flex, also known as “Multi-Seller Flex” was launched in India as an alternative to FBA to help sellers who live in small towns to make their products available for Prime. This of course grants them better control over their fulfillment process. In this article, we’ll show you how Seller Flex works so you […]
Selling on Amazon Germany in 2022
Selling on Amazon Germany is definitely a good step to take with your business. Nonetheless, there are many things to consider in order to access this incredible market. The world of eCommerce created a revolution in terms of the possibility’s merchants had. Suddenly, it was easier to sell products to a wide range of people […]
Quick Guide to Selling on Amazon Handmade
For local makers, marketing their crafts online can be a real hassle. Especially, because there are not many options when it comes to sales channels to showcase their unique products. Luckily, with Amazon Handmade, creative entrepreneurs can continue doing what they love while making their products available to millions of Amazon customers. In this guide, […]
The New Amazon UK Heavy and Bulky FBA Program
The retail giant recently launched a Heavy and Bulky FBA program in five European countries, including the UK. Selling bulky items on Amazon can be a tiresome endeavor. Sellers must deal with increased fees, as well as many storage and shipment difficulties. But that’s about to get easier! This new game plan increases the maximum […]
How Can Businesses Benefit from Amazon Connect?
As you know, customer delight is the road to Amazon’s success. It is what drove the retail giant to create Amazon Connect. This is Amazon’s very own contact center, designed to provide stellar customer service. Connect began as an exclusive add-on for the retail giant’s customer service machine. Now, brands can also access Amazon Connect […]
Buyer Fraud on Amazon: Ways to Prevent It and Handle It
There are many perks to becoming an Amazon seller, but is only logical to consider that among its thousands of buyers, there are a few bad apples willing to commit buyer fraud on Amazon. The marketplace does everything in its power to stop them, but the best way for Amazon sellers to stay protected is […]
Product Launch Fundamentals: A Guide for Ecommerce Sellers
The build-it-and-they-will-come mentality that was once sufficient for building a successful e-commerce business, has long since passed. In the sections below, we’ll detail the sequential steps you need to follow to execute a successful product launch. Somewhere, exists a digital graveyard filled with countless products that never made it. Many of these products were of high-quality […]
Amazon Care: Revolutionizing Healthcare Through Technology
In 2019, Amazon Care started as a pilot in Seattle in an effort to provide Amazon employees with tele-health services. Since it was well-received, the program was then tested in Washington in September 2020 with great success. At the beginning of March 2021, Amazon announced that, starting this summer, this service would expand its capabilities […]
25 Actionable Tips to Increase Your Sales on Amazon
Many merchants struggle to make sufficient sales on Amazon. With over 300 million active customers worldwide and 150 million prime members, Amazon is comfortably the world’s biggest marketplace. This enormity of customers makes the marketplace highly attractive for merchants to sell on. However, because of the extensive competition all vying for the coveted Buy Box, […]
Amazon PunchOut: Buy Through Your Purchasing System
Amazon PunchOut is a catalog for businesses that allows you to look through millions of items offered to Amazon businesses at exclusive prices. Just connect Sourcing Force to Amazon Business to get access to millions of products and buy them using your own approval workflows. Amazon PunchOut connects easily with Amazon Business and also complies with […]
How Can You Use Amazon Launchpad to Increase Sales?
Amazon Launchpad is a program that aims to empower businesses to grow on Amazon. With the help of this program, many entrepreneurs find it easier to launch, market, and distribute their products across the globe. Since its launch in 2015, this program released 30 categories in the U.S. alone; 400 US-based startups and small businesses […]
Take Advantage of the New Live Translation for Amazon Alexa
The tech giant recently released an update that will add up to Alexa’s current skills: The new Live Translation for Amazon Alexa. Alexa can now translate between Brazilian Portuguese, Italian, Hindi, French, German, Spanish, and English in real-time. What a great innovation! The translation update helps users ask Alexa to translate a language, and a […]
What Amazon Sellers Should Know About the New UK VAT Rules in 2022
As you may have heard, there are new UK VAT rules that every Amazon seller should know about. Effective January 1, 2021, the United Kingdom (UK) has implemented fundamental changes to the value-added tax (VAT). This is not just limited to accounting and reporting requirements for businesses with a direct-to-consumer channel but also applicable to […]
Sponsored Products vs Sponsored Brands: Which one do you need?
If you’re selling on Amazon, you need the right strategy to increase your revenue through the use of ads. Investing in ads will give you the edge and will make you stand out especially if your product is ranking and selling well on Amazon. This is why you need to know the difference between Sponsored […]
Amazon Pharmacy: A Threat for Brick-and-Mortar Drugstores?
November 17th was the launch of Amazon’s new service, Amazon Pharmacy. This serviced made it possible for customers to order their prescription medication online using desktop or mobile via the Amazon app. As an alternative to filling out their prescription face-to-face at a pharmacy or drug store, customers can receive their medication in the comfort […]
Amazon Shipping, Changing Ecommerce Delivery in the UK
With the holiday season fast approaching, Amazon Shipping is here to provide UK sellers with a convenient solution to deliver their products at a lightning speed. Brian Olsavsky, SVP, Chief Financial Officer at Amazon, said that Amazon’s capacity will be “tight” for the coming holidays and will continue to rely on their shipping partners such as UPS […]
