Stand Out from the Crowd with Amazon EBC (A+ and A++ Content)
The retail giant features many tools that can help sellers stand out from the crowd. One of the most unique is Amazon A+ Content, previously known as Amazon EBC (Enhanced Brand Content). The much-vaunted features – once referred to as Amazon EBC by sellers and “A+ Enhanced Marketing Content (A+ EMC)” by vendors – now […]
How to Advertise Using Amazon Seller Central PPC
Active sellers might find it challenging to manage their time between tasks to run advertising campaigns. However, it is important to keep in mind that in order to maintain a loyal customer base, shoppers need to be aware of new offerings. At the end of the day, a well-planned advertising program can definitely attract new […]
What is Amazon Customer Insights and How Can I Use It?
Last summer, Amazon released the Amazon Customer Insights program. If you haven’t heard about this program yet, you are like many other sellers. Few brands are using it due to poor promotion. In brief, Amazon Customer Insights was launched so that sellers could have access to data gathered about customers. Amazon likes collecting data, and […]
How to Add a Product Video to Amazon Seller Central Listings
If you’re an FBA seller who wants to add a product video to your listing, this is great news. The ability to add videos showing products in use would be a definite advantage. Online shoppers eat up videos, and listings that have them are sure to have a better chance […]
Amazon Storefronts | How to Use Them
Currently, there are more than 1.9 million businesses in the U.S., using Amazon services to make their brand reachable to shoppers all over the world—and they couldn’t have chosen a better place: Amazon Storefronts on Seller Central. Storefronts is a feature designed to make the interaction between customers and small & medium-sized businesses a lot […]
How to Take Your Brand Global with Amazon FBA
The opportunities for sellers afforded by the Amazon platform continue to appear lucrative. Amazon appears to have had another record fourth quarter in 2016. It’s also interesting to see that Amazon Echo and Echo dot we’re the best-selling products across Amazon this past year. The popularity and ease of use for the Echo products will […]
Amazon Early Reviewer Program
UPDATED: JUNE 2017 Amazon Early Reviewer Program A new program was announced by Amazon yesterday and is expected to be rolled out soon. The Amazon Early Reviewer Program is designed to encourage customers who have already bought a product to leave a review. This program will provide incentives to customers who have purchased a product […]
How to Use Amazon Multi-Channel Fulfillment (MCF)
7 Tips to Increase Your Amazon Sales
7 Tips to Increase Your Amazon Sales The question posed by many Amazon sellers is how to increase sales on the Amazon marketplace. Amazon is the largest and fastest growing ecommerce platform today and poses incredible opportunities for established businesses and startups. As opposed to search engines such as Google and Bing, Amazon users are […]
