How to Liquidate Inventory on Amazon FBA

FBA Liquidations Program

Many FBA sellers struggle when they have to liquidate inventory. It’s just a normal part stock management. Most brands will have to liquidate inventory at some point or otherWhen they run into this issue, it can bring them to a standstill because it’s not always clear how it should be handled. For some, when they […]

How to Increase Your Average Order Value on Amazon

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Many Amazon businesses struggle to increase their average order value. Even if you have great conversion rates and high store traffic, there’s still a chance that shoppers may only buy a few select items. Customers usually turn to Amazon when they need to buy something online. The brand value of Amazon is $705.7 billion. This […]

How to Create Profitable Amazon Marketing Strategies

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There’s so much that a seller can and rather should do when it comes to their marketing efforts on a platform as massive as Amazon. Amazon marketing strategies encompass a plethora of activities that one can undertake to promote and scale their Amazon business. Amazon spends a hefty amount on promoting its own platform. This […]

AMZ Tracker vs Jungle Scout – Product Review, Pricing & Tips

AMZ Tracker and Jungle Scout

Product research used to be a challenging task, because the whole process was done ‘by hand’. Now, all it takes is a bit of help from the proper software tools: AMZ Tracker and Jungle Scout. Successful sellers use product research suites to get ahead in Amazon. The best apps can deliver accurate data on the […]

Improve Your Product Visibility Using Amazon Backend Keywords

Amazon Backend Keywords

  Amazon sellers can boost their search rankings with two types of keywords. These are frontend and backend keywords. Frontend keywords appear in a product’s title and description. Their goal is to create more engaging content, improve traffic and sales. But frontend keywords are not enough to improve product visibility. This is where Amazon backend […]

Amazon Listing Optimization: Ramp Up Your Sales in No Time

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Listing optimization on Amazon is essential to drive sales. If it seems like your Amazon business isn’t getting the traction it deserves, then it’s likely that you need to optimize your listings. Competition on the marketplace has increased by an average of 8% over the past year, so, it’s going to be harder to get […]

What are the Amazon Browse Tree Guides?

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When you list a product on Amazon, you get to choose which department that product will go under. This is what the Browse Tree Guides are for. They are lists of the categories and sub categories available on Amazon. They show you on which branch of the Amazon product categories that product will display. A […]

How to Handle Stranded Inventory on Amazon

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If you’re facing issues relating to stranded inventory on Amazon, it can hurt your business. The good news is that it’s not too difficult to fix stranded inventory. Let’s look at how this happens, what to do to fix it, and how to prevent the same error moving forward.

Is the Amazon FBA Small and Light Program Worth it?

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Amazon’s Small and Light program is the answer to a frequent seller complaint about Amazon FBA program fees being too high for certain products. Third-party sellers with smaller items below a certain price point just can’t make a decent profit after paying FBA fees. With the Small and Light program, sellers can pay much lower […]

What is a Reverse ASIN Search for Selling on Amazon?

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The reverse ASIN search is one of the best keyword research methods you can use to find good keywords to use for your products. It’s such an awesome research method because it shows you what keywords your competitors are already successfully using. You can get top search placement on Amazon faster, plus, you don’t have […]

How to Get Ungated for an Amazon Category

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Many Amazon sellers want to know how to get ungated so they can start selling certain products. Breaking into the more restrictive categories on Amazon can be confusing and frustrating, however. Selling on Amazon is full of rules and guidelines as it is, and there are even more of them when it comes to restricted […]

Our Favorite Amazon Sales Estimator Tools

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If you’re an Amazon FBA seller, then you need at least one Amazon sales estimator. Product research is just about the most time-consuming FBA task, and it can be extremely frustrating as well. Amazon sales estimator tools make all that research much easier, plus, you get a lot of relevant data to work with. This […]

How to Properly Scale Your Amazon Advertising

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The world was wowed and Google and Facebook took pause when Amazon announced early in 2018 that you could scale your advertising outside marketplace doors. Amazon’s extended ad network is still working its way up to meet the competition, but is already gaining a share of the PPC pie. Now is the time to scale […]

How to Add 360 Spin Images to Your Amazon Listings

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Amazon has launched a new feature in a bid to boost the sales of its online sellers through their product listings. This feature is called 360 Spin Images. Jeff Hunt, Founder and CEO of Snap 36, the provider of 360 Spin Images, stated in a podcast interview that using the 360 Spin Images will greatly […]

What is Amazon Warehouse Deals and Why are they Selling My Product?

Warehouse Deals

If you visit Amazon Warehouse Deals, you will see a ton of products available in 30 departments. It’s like an entire marketplace unto itself. There, you can find a variety of different category items at shockingly low prices – even, perhaps, the products that you sell. Can they do that? Sure. When Amazon gets a […]

How to Use Google Shopping for Amazon Sellers

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Did you know that you can effectively use Google Shopping for Amazon product promotion? Google Shopping is for Google shoppers, but it can be used to give your Amazon customers a good shopping experience as well. It can help increase conversions and retention, too.   About Google Shopping Ads   Google shopping ads, or product listing […]

Stand Out from the Crowd with Amazon EBC (A+ and A++ Content)

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The retail giant features many tools that can help sellers stand out from the crowd. One of the most unique is Amazon A+ Content, previously known as Amazon EBC (Enhanced Brand Content). The much-vaunted features – once referred to as Amazon EBC by sellers and “A+ Enhanced Marketing Content (A+ EMC)” by vendors – now […]

How to List Products on Amazon Vendor Central

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Before you start listing products on Amazon Vendor Central, here are some tips for you to follow in order to optimize your New Items Setup and Commitment Plans. Some Preliminary Matters Setting up your Vendor Account is just the first part of the whole process. However, here are just a few reminders to make sure […]

How to Advertise Using Amazon Seller Central PPC

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Active sellers might find it challenging to manage their time between tasks to run advertising campaigns. However, it is important to keep in mind that in order to maintain a loyal customer base, shoppers need to be aware of new offerings. At the end of the day, a well-planned advertising program can definitely attract new […]

How is Amazon SEO Different from Google SEO?

Google VS Amazon SEO

SEO will always be search engine optimization. But Amazon SEO and Google SEO are done very differently. As search engines, Amazon SEO targets product searches by online shoppers and Google SEO basically wants to know everything about everything. Amazon, a Search Engine? To take care of that elephant in the room, yes, Amazon is a […]

How to Get the Best Seller Badge on Amazon

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In a nutshell, the way to get the Amazon Best Seller badge is to sell the greatest number of products within your category. Now, Amazon does not say specify how long you have to maintain this consistently high number of sales, which can make it tricky. To get on top of things and increase your […]