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How to Use Facebook Pixel for Amazon Sales

Facebook is a versatile advertising platform, and you can use a Facebook pixel for Amazon retargeting just like you would for any other webpage. This way, you can take advantage of both Facebook’s and Amazon’s wide audiences to target and convert more customers. A Facebook pixel allows you to track what your targets do after

Amazon Marketing Services Interface Changes to Amazon Campaign Manager in Seller Central

The Amazon Campaign Manager in Seller central has recently been updated to improve advertising on the platform. The enhancements are meant to make using the tool easier Changes to the Amazon Campaign Manager The merge that has rendered Amazon Marketing Services “obsolete” is actually two-fold. First, Amazon Marketing (including AMS, AMG, AAP, and brand store)

What is the Amazon Inventory Performance Index?

Many Amazon sellers have trouble with inventory performance. It can be very challenging to manage stock levels with ever-changing sales volumes on the marketplace. And the more products you sell, the more complex it becomes. This has also become a problem for Amazon, since they warehouse items for all FBA sellers. Hence the introduction of

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