What You Need to Know About the New Walmart Self-Serve Ad Platform
The Walmart self-serve ad platform was unveiled by Walmart Media Group on January 3rd of this year. This advertising arm of the retail giant seeks to allow marketers to more easily purchase search and sponsored product ads on the bid auction-based marketplace. This is enabled through direct access with the Walmart self-serve ad platform, officially […]
Marketing Via the Amazon Media Group
Image Source: Amazon Advertising Amazon Media Group Marketing About a week ago we wrote about the Amazon advertising options that are available through Amazon Marketing Services. Another great feature of AMS is the Amazon Media Group. AMG is a premium service that gives Amazon vendors additional chances to display their products in strategic positions on […]